There is a long standing misconception, thank you hippie movement, that manliness is directly connected to messiness. An unkempt appearance is more natural and therefore more true to the wild heart of males. Well unless you still live in a cave you’ve been deceived. Men who take pride in their appearance (and smell) get more dates, better mates, and hire paying jobs. (Look it up, it’s science.) Assisting for over half a century in the manly care of men is Proraso. Since 1948 they have been making shaving easier and more pleasurable. 

 One of their most beloved products is their Sensitive Skin Pre-Shave Cream(White). Specially formulated to raise hair and prepare skin for a shave. Sensitive Skin Pre-Shave Cream is made with Green Tea Extract and oatmeal extract. Oat Extract has a soothing effect, while respecting the skin's natural pH.  Green Tea, a natural antioxidant, helps prevent irritation after shaving and helps with sensitive skin trauma. If you’re ready to give up the damp dirty of the neolithic period, Proraso Sensitive Skin Pre-Shave Cream is ready to help you become a man well hewn.